W13 is a dynamic building, design, consultancy and developer based in the West Midlands, renowned for creating inspiring educational spaces, vibrant homes, and sustainable infrastructure.

With over 20 years of experience, W13 brings together a diverse team of architects, project managers, engineers, quantity surveyors, and contractors to deliver exceptional projects from inception to completion.

What we did
We created compelling content for W13 and their property portfolio, showcasing key features and highlighting the unique qualities of each property to enhance brand visibility and attract potential buyers and investors.

Our mission

W13 sought a digital strategy that would boost its online visibility, engage a wider audience, and highlight its expertise in innovative and socially responsible design. The goal was to position themselves as a leader in architectural design while attracting new clients and reinforcing their commitment to sustainability and social purpose.

Content Creation

We developed a strategic content plan focused on showcasing W13’s portfolio, values, and expertise. This included, behind-the-scenes looks at projects, and highlights of completed work.

Community Engagement

W13’s social purpose was at the heart of the strategy. We shared content that reflected the firm’s commitment to local communities and sustainable architecture. This helped to cultivate a loyal following of like-minded individuals and organisations, all aligned with W13’s values of sustainability and social responsibility.

Social Media Strategy

We implemented a focused social media strategy across platforms such as LinkedIn, Instagram, and Twitter. This strategy featured engaging content that demonstrated W13’s architectural expertise and commitment to sustainable design. Regular posts included project showcases, team spotlights, and insights into industry trends, fostering a deeper connection with their audience. Strategic use of hashtags and geo-tagging ensured wider reach and increased engagement.

Paid Advertising & Google Ads

We ran targeted Google Ads and social media campaigns to increase visibility and drive traffic to the site, focusing on high-converting keywords and retargeting visitors.

Precision
Craftsmanship
Innovation

Driving Leads & Traffic

We increased website traffic and generated more leads by optimising content and driving targeted visitors, resulting in a significant boost in calls and form submissions for their property renovation and maintenance services.

Results

We designed a sleek, user-friendly website and crafted a cohesive brand identity for W13, helping establish a strong reputation in the local area. The polished online presence reinforced credibility and trust, driving customer loyalty and growth.

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Let’s make
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great together.

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