Pass 11plus Grammar - Website Development
& SEO Strategy

Pass 11 Plus is a trusted tutoring service specialising in helping children prepare for the 11+ exams. With years of experience delivering resources, guidance, and practice materials, they have built a strong foundation on their own. However, to increase enquiries and strengthen their online presence,
they turned to 5RV for expert digital support.

What we did

We developed a modern, user-friendly website for Pass 11 Plus and implemented a tailored SEO strategy to improve visibility, attract more parents, and
generate qualified leads. The refreshed site highlights their expertise while making it easier for families
to explore services and enquire with confidence.

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Our mission

Our goal was to enhance Pass 11 Plus’s digital presence to generate more qualified leads and ensure their website effectively communicates their expertise. By modernising the website and implementing a strategic SEO plan, we aimed to attract more parents seeking reliable 11+ preparation resources.

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Website Development

We created a modern, user-friendly website that reflects Pass 11 Plus’s expertise in 11+ exam preparation. The site features a clean layout, intuitive navigation, and mobile responsiveness, making it easy for parents and students to explore courses and resources. Clear calls to action encourage enquiries and sign-ups, supporting their mission to help students excel.

Homepage Layout

We designed an engaging homepage that showcases key services while building trust with parents through a professional look and feel. The layout clearly highlights essential information while guiding users seamlessly to resources and contact options. This ensures visitors quickly find what they need and feel confident in choosing Pass 11 Plus.

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Brand Identity Integration

The website’s design incorporates Klassic’s established values of quality, reliability, and heritage. Consistent use of colours, typography, and imagery throughout creates a cohesive identity that reinforces their reputation in both online and offline communications.

Logo Design

Our team created a distinctive and professional logo that embodies IV Land’s values of integrity, sustainability, and strategic vision. The logo is versatile and consistent across digital and print media, strengthening brand recognition.

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Mapping the content

Mapping the content for Klassic Trade Frames was important because it ensured the website had a clear structure and flow that reflects the needs of its customers. By planning out the pages, sections, and navigation in advance, we were able to highlight the company’s core products, services, and unique selling points in a way that feels logical and user-friendly.

SEO Strategy

Our team implemented a customised SEO strategy to enhance online visibility and attract high-quality leads. By optimising keywords, meta tags, and on-page content, we ensured the website is well-structured for search engines. This approach positions Pass 11 Plus to reach more families seeking adequate 11+ exam preparation and support.

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Results

The redesigned website has given Klassic Trade Frames a polished digital platform, effectively communicating their craftsmanship and trade services. The SEO enhancements have improved visibility within local searches—positioning them as a credible and preferred provider in the window, door, and conservatory manufacturing space.

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Let’s make
something
great together.

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