University of Birmingham
Driving Student Engagement & Enhancing Digital Outreach

Based in Edgbaston, the University of Birmingham approached us for support in engaging students through digital and print media. They partnered with us to design a website, create printed materials, and run a targeted advertising campaign that would resonate with the student demographic.

What we did

We developed a custom website as the central campaign messaging and information hub. Complementing the digital experience, we designed visually appealing flyers distributed across campus. We also managed a paid social media campaign tailored to student interests and behaviour, maximising engagement and driving traffic to key university services and events.

Graduates celebrate campus success, reflecting the impact of University of Birmingham support assistance on academic journeys.

Our mission

Our mission was to help the University of Birmingham connect with students meaningfully and modernly. We aimed to deliver a seamless digital experience backed by creative print assets and paid advertising, building trust and visibility across the student population.

Calendar view showing scheduled student engagement plans and campaign activities.

Campaign
Planning

We developed a campaign strategy focused on student engagement, outlining goals, content channels, and a delivery schedule. Our plan combined digital and print media to maximise reach within the university environment and ensure measurable impact.

Social Media Strategy

We produced and scheduled student-focused content across major platforms. Each post was crafted to engage students, promote university events, and enhance visibility using organic content and paid boosts.
‍

Printed Flyer Design

We created bold, informative flyers promoting campus events and university resources. Distributed in student-heavy areas, these flyers were designed to complement online efforts and reinforce key messages in high-traffic environments.
‍

Two abstract characters working together as creative partners to support a client's project or idea

Digital Strategy

Our digital approach included platform selection, tone of voice guidance, and targeted messaging. The plan supported the University of Birmingham’s efforts to reach students with relevant, timely content across digital channels.  
‍

Facebook Ads animation highlights high-ROI strategy driven by advertising tailored campaign focused on lead generation

Encourage
education
digitally

Google Review

Results

The campaign achieved strong engagement across digital platforms and saw high traffic to the new website. The student-focused approach resulted in increased awareness of university services and events.

Campaign results showing high student engagement and increased website traffic.

Conclusion

By combining tailored web design, eye-catching print, and targeted social ads, we successfully helped the University of Birmingham strengthen its communication with students through a well-rounded and data-informed strategy.

contact us
‍
Let’s make
something
great together.

Contact Us
5rv white logo

Whether you have questions, need support, or want to explore partnership opportunities, our team at 5rv Digital is here to help. Get in touch with us to discover how we can support your digital growth and drive your business success.

email icon - email strategy consultation
Email
icon
hello@5rv.digital
instgram vector - instagram growth
Instagram
arrow
@5rv.digital
facebook growth marketing
Facebook
arrow
@5rv.digital
linkedin growth marketing
Linkedin
arrow
@5rv.digital
Beech House
1a & 1b, Greenfield Crescent
Edgbaston Birmingham, B15 3BE
Tel: 0203 150 3202
FAQ
An arrow to pointing upword for FAQ section
LICENSES
arrow
© 2025 - All right reserved
Powered by 5RV Digital